when setting a digital marketing strategy, it's important to___and set meaningful goals before picking your channels.

Answers

Answer 1

When setting a digital marketing strategy, it's important to build customer's trust in company's brand and set meaningful goals before picking your channels.

The advertiser can conclude what the channel should achieve once the necessities of the clients have been distinguished; this choice can be reflected in the channel targets. Client needs, advertising procedure, and company system and objectives all impact channel goals.

The channel targets, notwithstanding, could prevail in circumstances where an organization is simply getting everything rolling or where a laid out organization is endeavoring to cut out another market specialty.

For example, a little maker wants to enter new business sectors. The producer's restricted rack space is a prompt test. Normally, when another item is put on the racks, space that was recently saved for rival items should be procured. The item will fizzle in the event that it doesn't get this openness.

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Related Questions

Employers may terminate employees who give false information on an
application because
A. it will cost the company money to find a new employee
OB. it means a better candidate was not hired
OC. the applicant swore that the information was true and accurate
D. it is against the law to lie on a job application

Answer: C

Answers

Answer:

c

Explanation:

                   

Which of the statements below explains how technology has impacted internal control systems? (Check all that apply.)
Technologically advanced systems can record who made entries, the date and time of the entry and the source of the entry.
Technology has encouraged the growth of e-commerce, which means that there is a higher risk of credit card number theft.
Technology can be designed to require the use of password before access to the system is granted.
Technology has reduced the number of processing errors.
Technology increases job creation and fewer job consolidations.

Answers

The Correct answer (A) Technologically advanced systems can record who made entries, the date and time of the entry and the source of the entry.

As defined by the Committee of Sponsoring Organizations (COSO), an internal control is a process designed to provide reasonable assurance that an organization’s operations are effective and efficient, its financial disclosures are reliable, and it meets regulatory compliance objectives.

An internal control (also sometimes known as an internal safeguard) can be any mechanism that helps a company to run its processes efficiently and effectively: a rule, a policy, a procedure, a statement from management, and more.

The right controls can help to assure business continuity; prevent costly errors, irregularities, and fraud; and maintain the integrity of financial statements and accounting records.

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a firefighter is injured by smoke inhalation while fighting an accidental fire at a local resident's house. is the homeowner liable for negligence if the firefighter sues? yes, because the homeowner breached a duty of reasonable care to the firefighter. no, because the firefighter was acting unreasonably by entering a burning home. no, because the homeowner had no duty of care to the firefighter. yes, but only if causation can be established.

Answers

Answer:

Depends. Answer Below

Explanation:

It is possible that the homeowner could be liable for negligence if the firefighter sues. In general, homeowners have a duty to take reasonable care to prevent accidents or injuries that may occur on their property. If a firefighter is injured while fighting a fire at a homeowner's house, and it can be shown that the homeowner was negligent in some way (for example, by failing to properly maintain their property or by failing to warn the firefighter of known hazards), then the homeowner may be held liable for the injuries sustained by the firefighter.

embassy club condominium, located on the west coast of florida, is undertaking a summer renovation of its main building. the project is scheduled to begin may 1, and a september 1 (17-week) completion date is desired. the condominium manager identified the following renovation activities and their estimated times. activity immediate predecessor time a - 3 b - 1 c - 2 d a, b, c 4 e c, d 5 f a 3 g d, f 6 h e 4 Draw a project network. What are the critical activities? What activity has the most slack time? Will the project be completed by September 1?

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Technically, the whole Florida West Coast, sometimes referred to as the Gulf Coast, is a 660-mile stretch of road that extends from Pensacola all the way down to Key West and Everglades City.

West coast Florida was a territory on the northern Gulf of Mexico coast that had several changes in boundaries and sovereignty during its history. West Florida, as its name implies, was created from the western portion of the old Spanish Florida (East Florida comprised the eastern portion, with the Apalachicola River being the border), as well as territory seized from French Louisiana; Pensacola served as the state's capital. About two-thirds of what is now the Florida Panhandle was part of the colony, along with portions of what are now the states of Louisiana, Mississippi, and Alabama in the United States.

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if all monopolistically competitive firms in the industry have profit circumstances similar to the firm shown,

Answers

All firms will exit the industry. Because equilibrium occurs when MR=MC.

industry

The manufacturing process is used by all industries to turn material inputs from other sectors and factor inputs from the broader economy into a final product. In the prior pizza example, a pizza manufacturer obtains material inputs from other sectors' producers. It comprises dairy cheese and veggies grown by farmers. Industries are classified into many categories. The industries are classified as heavy or light, local or foreign, durable or non-durable, or manufacturing or construction. Agriculture and industry are inextricably linked since the commodities or products manufactured in industries are created from raw materials derived from agriculture.

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tax hikes, reductions in government spending, and a high-interest-rate policy would reduce total spending in the u.s. economy and, consequently, domestic .

Answers

Cutting taxes and spending will likely hurt the government's budget, expansionary fiscal policy is often met with strong opposition. That is, both the deficit and the national debt could get bigger.

On the other hand, inflation can occur if spending grows faster than anticipated.

How is the exchange rate affected by monetary policy?

When the central bank follows an expansionary monetary policy, the domestic money supply decreases the interest rate, and the outflow of capital occurs when the other conditions remain the same. The exchange rate rises as a result of capital outflows decreasing the currency supply.

What happens when taxes are cut by the government?

Charge rate slices might urge people to work, save, and contribute, yet in the event that the tax reductions are not funded by quick spending cuts they will probably likewise bring about an expanded government financial plan deficiency, which in the drawn out will decrease public saving and raise loan fees.

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U.S. Lumber Companyâs purchase of EnviroPlastics, a manufacturer of plastic cutlery, is an example of a ___ merger.
a. vertical
b. combination
c. horizontal
d. cooperative
e. conglomerate

Answers

U.S. Lumber Companyâs purchase of EnviroPlastics, a manufacturer of plastic cutlery, is an example of a conglomerate merger.

The correct answer is E i.e. conglomerate.A conglomerate may be a corporation created from many totally different, freelance businesses. in an exceedingly conglomerate, one company owns a dominant stake in smaller corporations that every conduct business operations severally.

In a conglomerate, one parent company controls the stake and possession of all different corporations within the cluster; different corporations are referred to as subsidiaries. Oftentimes, they're non inheritable  through mergers and acquisitions.

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Prepare a schedule showing the differential allocation and amortization for 20X1. The schedule should present both Canadian dollars and U.S. dollars. (Amounts to be deducted should be entered with a minus sign. Round "Exchange Rate" answers to 2 decimal places and rest of answers to nearest whole dollar.)

Answers

Canadian Dollars Exchange Rate U.S. Dollars Investment Cost ($145800/.81) $180,000 0.81 $145,800, Book value of investment on Jan 1 20x1 $97,000 0.81.

What does exchange rate mean to you?

A unit of foreign currency is valued in terms of the local currency at the exchange rate. For instance, the value of one US dollar in peso equivalent is the traditional way to express the exchange rate in the Philippines. One US dollar is equivalent to 50 Philippine Pesos, for instance.

How are exchange rates calculated?

Simply said, an exchange rate is the price of one country's currency in relation to another country's currency. Therefore, if the exchange rate between British pounds and US dollars is 1.35, £1 will equal $1.35.

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Employer-Sponsored Retirement Programs
In addition to pension plans, employers of all sizes offer supplemental plans. These plans are often voluntary and help employees to not only increase the amount of funds being held for retirement but also enjoy attractive tax benefits.
• A profit-sharing plan allows employees to participate in the earnings of their employer. This type of plan may be IRS qualified, making it eligible for the same tax treatment as other types of pension plans. Some companies may offer a profit-sharing program that invests heavily in .
• A thrift and savings plan has the employer contribute an amount equal to a proportion of the employee’s contribution to the plan. If the plan is IRS qualified, contributions and earnings aren’t included in until withdrawal. An employee’s contribution is considered taxable income. Thus, it is income tax.
• The salary reduction plan, (a 401(k) plan), gives employees the option to divert part of their salary to a company-sponsored, tax-sheltered savings account. In this way, the earnings diverted accumulate . Because these contributions are made pretax, the amount necessary to fund a contribution is by the contribution times the .
• A Roth 401(k) is a supplement retirement plan, which, unlike a traditional 401(k) plan, requires that all contributions are made in . With a Roth 401(k), monies withdrawn from the plan are , assuming that you are and held the account for five years or more.

Answers

• Employers -Taxable income,• Non-taxable - Deducted,• Tax-deferred - earning, Deducted - taxable income (salary)

ROTH 401(k)- • Employer (from tax paid amount)-• Non-taxable -retire

What Exactly Is Taxable Income?

The portion of your gross income used to calculate how much tax you owe in a given tax year is known as taxable income. It is broadly defined as adjusted gross income (AGI) less allowable itemized or standard deductions. Wages, salaries, bonuses, and tips are all examples of taxable income, as are investment income and various types of unearned income.

What are the Taxable Income Sources?

Any income earned during the tax year is considered taxable income. Employee compensation is the most common. However, there are other types of income that are taxable income.

Tax-deferred status refers to investment earnings such as interest, dividends, or capital gains that accumulate tax-free until the investor takes constructive receipt of the profits. Individual retirement accounts (IRAs) and deferred annuities are common examples of tax-deferred investments.

• some companies may offer a deferred profit sharing program that invests heavily in the retirement investment account

Given:

• Employers -Taxable income

• Non-taxable - Deducted

• Tax-deferred - earning

• Deducted - taxable income (salary)

ROTH 401(k)

• Employer (from tax paid amount)

• Non-taxable -retire

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The valuation of a target (from the parent's perspective) should increase when the potential acquirer's cost of capital increases.
a. True
b. False

Answers

"A target's valuation ought to rise when the cost of capital for a prospective buyer rises."

The statement is false.

The minimal rate of return or profit that a business must achieve before creating value is known as the cost of capital. The accounting department of a company computes it to assess financial risk and evaluate if an investment is appropriate.

The term "Valuation of the Target" refers to the market value of the Target's equity as determined and reported in the Business Valuation Report.

This value shall include and take into account the Target's financial statements for the most recent completed fiscal year or fiscal period, as audited and reported by the reporting accountant.

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_____technology can be effective for both business-to-consumer (B2C) and business-to-business (B2B) marketing by providing consumers with information A) Virtual B) Push C) Utility D) Pull

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By giving consumers information, push technology can be useful for both business-to-business (B2B) and business-to-consumer (B2C) marketing.

What does "push technology" mean?

software that automates information transmission to consumers. The Internet, on the other hand, is a "pull" environment where users must actively seek for information. In a "push" environment, information is proactively provided to a person via a Web browser, email, voice mail, or even a pager.

What makes push technology so crucial?

Push technology allows for quick client engagement by conveying crucial information to advertisers. Breaking news, sports results, special offers, in-game challenges, the announcement of new items, stock movements, coupons, rewards on retail spending, special events, etc.

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actual and potential rival offerings and substitutes a potential customer might consider instead of your offering.

Answers

Your business offers every alternative and competitor product that a potential customer might consider, including both actual and hypothetical competition.

What exactly is a contest?

The market is considered to be in a competitive state when businesses or sellers compete with one another for customers' business in an effort to attain certain company goals, such as revenue, sales, and/or market share. In this context, rivalry and competition are frequently used interchangeably.

What effect does business competitiveness have?

Competitors reduce a company's market share and the potential customer base, particularly when there is a supply-side constraint. Price reductions may be necessary in a competitive market to remain competitive, which could result in lower corporate profits from each item sold. A market that becomes oversaturated is an extreme example.

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a sales rep worked 25 days last month, made 150 calls, and wrote 60 orders for a total sales volume of $200,000. which of the following is nearest to his batting averag

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A sales rep worked 25 days last month, made 150 calls, and wrote 60 orders for a sales volume of $200,000. 0.400 is nearest to his batting average.

A statistical method used to assess an investment manager's capacity to match or outperform an index is known as "batting average." The better, the greater the batting average. The maximum average that might be achieved is 100%, while 0% is the minimum.

The phrase originates from baseball, where batting average is one of many statistics used to rank players. Baseball is where the phrase "batting average" first appeared. The percentage of hits a player has while at bat is indicated by their batting average.

The term "batting average" in finance refers to a statistical evaluation of an investment manager's performance, whether they outperform or underperform the benchmark.

Here, batting average = orders / calls

= 60/150

= 0.400

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if pattica is suffering from focusing illusion as he chooses a major, then he is likely to: underestimate the probability of a choice. be less happy with his choice than he anticipated. be happier with his choice than he anticipated. overestimate the probability of a choice.

Answers

If Pattica is suffering from focusing illusion as he chooses a major, then he is likely to overestimate the probability of a choice. (Option D)

What exactly is meant by the term focusing illusion?

The psychologist and Nobel laureate Daniel Kahneman is the one who first created the term "focusing illusion." People often overlook certain facets of their lives in favor of concentrating on others. The concentrating illusion is caused by a discrepancy in attentional allocation between contemplating a state of life and actually experiencing it. When you place an excessive amount of attention on one part of an experience, a cognitive bias known as the focusing illusion occurs.

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The complete question is:

If Pattica is suffering from focusing illusion as he chooses a major, then he is likely to:

(A)underestimate the probability of a choice.

(B)be less happy with his choice than he anticipated.

(C)be happier with his choice than he anticipated.

(D)overestimate the probability of a choice.

on january 1 of the current year, barton corporation issued 8% bonds with a face value of $67,000. the bonds are sold for $64,990. the bonds pay interest semiannually on june 30 and december 31, and the maturity date is december 31, 5 years from now. barton records straight-line amortization of the bond discount. the bond interest expense for the year ended december 31 is

Answers

If on january 1 of the current year, barton corporation issued 8% bonds with a face value of $67,000. the bond interest expense for the year ended december 31 is $5,762.

How to find the total interest expense?

Discount on the bond = $67,000 - $64,990

Discount on the bond= $2,010

Discount amortized per year = $2,010/5

Discount amortized per year= $402

Coupon payment = $67,000 × 8%

Coupon payment= $5,360

Total interest expense = Coupon payment + Amortization of discount

Total interest expense= $5,360 + $402

Total interest expense= $5,762

Therefore the total interest expense is $5,762.

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When the market rate is 12%, a company issues $50,000 of 9%, 10-year bonds dated January 1, 2017, that mature on December 31, 2026, and pay interest semiannually. When the bonds mature, the issuer records its payment of principal with a debit to _____ in the amount of ____.
Bonds Payable; 50,000

Answers

When the market rate is 12%, a company issues $50,000 of 9%, 10-year bonds dated January 1, 2017, that mature on December 31, 2026, and pay interest semiannually. When the bonds mature, the issuer records its payment of principal with a debit to Bonds Payable in the amount of 50,000.

Bonds Payable are a form of debt financing issued by means of organizations, governments, and different entities as a way to raise capital. As a part of the financing arrangement, the issuer of the bonds is obligated to pay periodic interest throughout the borrowing time period and the essential amount on the date of adulthood. normally public utilities trouble bonds to help finance a new electric strength plant, hospitals difficulty bonds for brand new buildings, and governments problem bonds to finance tasks, operating deficits, or to redeem older bonds that can be maturing.

Bonds payable are recorded whilst a business enterprise troubles bonds to generate coins. As a bond issuer, the employer is a borrower. As such, the act of issuing the bond creates a liability. for that reason, bonds payable seem at the legal responsibility side of the agency's stability sheet. Bond interest payable is classified as a present-day legal responsibility because it is scheduled for payment within the next 12 months.

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jed, a homecare nurse, tells his ailing patient, an elderly woman, that unless she lends him money for a business investment, he will prevent her family from being able to see her. she agrees but later changes her mind and asks for her money back. jed claims that they have formed a binding contract. the contract may be rescinded because of select .

Answers

Adhesion agreements are solely drafted by one party and provided to the other party with the option to accept or reject them.

When a third party is deceitfully used to persuade an innocent party to engage into a contract, the innocent party can?

Rule: A contract that was the result of fraud is not void, but it may be voided at the request of the party alleging fraud. Although the fraudster cannot enforce a contract that is voidable, the innocent party may: (1) cancel the agreement; or (2) waive the flaw, ratify the agreement, and make it enforceable.

When a gullible buyer relies on an expert's advice, the innocent party might be entitled to?

The innocent party is not entitled to rescission, even when a gullible buyer relies on an expert's advice.

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Dividends in arrears on cumulative preferred stock must be paid before common stockholders can receive a dividend. should be recorded as a current liability until they are paid. enable the preferred stockholders to share equally in corporate earnings with the common stockholders. are shown in stockholders’ equity of the balance sheet.

Answers

Dividends in arrears should be recorded as a current liability until they are paid.

What is Dividends in arrears ?

Dividends in arrears are those that must be paid to preferred stockholders before any dividends may be distributed to common stockholders. Dividends in arrears typically indicate that a firm has not been able to raise enough money to pay the dividends it owes preferred shareholders.

On the balance sheet, arrear dividends are shown as a current liablility. Hence, Dividends in arrears should be recorded as a current liability until they are paid.

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you expect a share of stock to pay dividends of $1.00, $1.25, and $1.50 in each of the next 3 years. you believe the stock will sell for $20 at the end of the third year. what is the stock price if the discount rate for the stock is 10%? note: do not round intermediate calculations. round your answer to 2 decimal places.

Answers

The price of the stock when the discount rate of the stock is 10% is equal to $18.09.

Stocks are a form of investment that can have huge benefits and act as profits for individuals as well as organizations. In order to calculate the current stock price we use the below given formula and also for the the dividends paid after the first year, only one period was considered, and for the dividends paid after the second year, only two periods were considered. Now the formula is

P = (Dividend 1)/(1 + discount rate) + (Dividend 2)/(1 + discount rate)² + (Dividend 3 + SP of stock)/(1 + discount rate)³

where P is current stock price, Dividend 1, Dividend 2 and Dividend # are dividends for corresponding year and SP is selling price of stock

P = ($1)/(1 + 0.10) + ($1.25)/(1 + 0.10)² + ($1.50 + $20)/(1 + 0.10)³

P = $18.09

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An open-market purchase of government bonds accompanied by a decrease in income taxes will result in which of the following in the short run?
A decrease in real output
A decrease in the price level
A decrease in nominal wages
A decrease in unemployment

Answers

An open-market purchase of government bonds accompanied by a decrease in income taxes will result in a decrease in unemployment in short run.

An expansionary monetary strategy such as buying government bonds on the open market will boost total demand, real production, and price level. Reduced income taxes are an expansionary fiscal measure that will boost real output, aggregate demand, and price level. Both measures will lower unemployment since they are expansionary.

Bond prices increases and decreases on the open market and keeps fluctuating. The price of bonds increases when the Federal Reserve buys  them, which decreases interest rates.

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if expected inflation increases, which of the following shifts right? group of answer choices both the short-run and the long-run phillips curves neither the long-run nor the short-run phillips curve the short-run but not the long-run phillips curve the long-run but not the short-run phillips curve

Answers

If expected inflation increases, the short-run but not the long-run Phillips curve shifts right.

Changes in the expected inflation rate have no effect on the long-run Phillips curve. However, an increase in expected inflation shifts the short-run Phillips curve to the right, while a decrease in expected inflation shifts the short-run Phillips curve to the left.

Because it takes workers to produce the supply of goods, inflation and unemployment are closely related to aggregate supply, and wages are one of the largest expenses for businesses. Because of this link, whatever events cause a change in aggregate supply will cause a change in the short run Phillips Curve, whether positive or negative.

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In recent years, more than 40 percent of Americans paid no federal income tax. This is partly explained by the fact that the income tax is __________.

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In recent years, more than 40 percent of Americans paid no federal income tax. This is partly explained by the fact that the income tax is progressive.

An earnings tax is a tax imposed on people or entities in admire of the earnings or profits earned by means of them. profits tax typically is computed because the product of a tax rate times the taxable income. Taxation fees may also range by type or traits of the taxpayer and the kind of profits. profits tax, levy imposed on people (or family units) and groups. character profits tax is computed on the basis of profits obtained. additionally it is categorised as an instantaneous tax because the burden is possibly on the people who pay it.

underneath present guidelines of the IT Act, any person/commercial enterprise with income irrespective of the quantity earned is liable to file profits tax returns. however, presently tax on income is payable only if the internet taxable earnings for a fiscal exceeds Rs. 2.5 lakh.

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the objective of information and logistics management in a customer-driven supply chain is to minimize logistics costs while group of answer choices

Answers

The objective of information and logistics management in a customer-driven supply chain is to minimize logistics costs delivering maximum customer service.

The most important goal of logistics control is to execute right making plans on transportation modes and stock to be had to fulfill the customers. This ends in a easy freight transferring method and well-timed transport of merchandise or goods.

SCM's number one aim is to hold a corporation afloat and in the long run to pressure it to success. Other goals of SCM consist of enhancing performance and quality, minimizing costs, optimizing transport and distribution and presenting the first-class feasible revel in on your customers.

Logistics is a part of the deliver chain concerned in dealing with the ahead and opposite glide and garage of goods, services, and associated facts among the factor of foundation and the factor of intake to satisfy customers' requirements.

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Toyota was the first auto manufacturer to introduce a self-parking feature that it called Intelligent Parking Assist. Originally it was available as an option o the Toyota Prius in the Japanese market. Toyota was trying to change consumer attitudes about the vehicle by Select one: a. reducing the perceived risk of the product. b. changing the perceived importance of a specific attribute. c. providing stimulus generalization to prospective buyers. d. adding a new attribute. e. changing beliefs about the extent to which a brand has a specific attribute.

Answers

Toyota was trying to change consumer attitudes about the vehicle by providing stimulus generalization to prospective buyers. Thus option (C) is correct.

What is attitude?

Attitude is a scientific discipline construct, a mental and feeling entity that inheres in or characterizes a person, or their attitude is their approach to something or their personal view of it. Attitude involves expectation, outlook, and feelings.

The tendency for someone to react the same way to the first conditioned stimulus and to other stimuli that are comparable to the conditioned stimulus is known as stimulus generalization. attitude

The tendency of a novel stimulus to elicit reactions or behaviors similar to those produced by another stimulus is known as stimulus generalization. Ivan Pavlov, for instance, used the sound of a bell and food powder to train dogs to salivate.

Therefore, By giving potential customers stimulus generalization, Toyota hoped to alter their perceptions of the car. The correct answer is (C), thus.attitude

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cowboy clothing issues 1,900 shares of its $0.01 par value common stock to provide funds for further expansion. assuming the issue price is $13 per share, record the issuance of common stock

Answers

The record issuance of common stock :-

Accounts title                                                      Debit                Credit

Cash (1900 shares x $ 13 issue price)               $24,700

Common Stock (1900 shares x $ 0.01 par

value)                                                                                             $19

Additional paid in capital in excess of Par

- Common Stock                                                                            $24,681

Common stock is a form of company equity possession, a sort of safety. The terms voting percentage and regular share also are used often outside of America. they're called equity shares or everyday stocks in the united kingdom and different Commonwealth realms.

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a small, privately owned u.s. company decided to venture into global sales. unfortunately, it immediately experienced custom problems. grayson, owner of the company, found a web-based firm that could assist his business in determining what paperwork is needed, cross-checking their databases for information about foreign trade duties and taxes, u.s. labor law restrictions, and other federal regulations. grayson needed help managing A: logistics
B: CRM
C: Front-line forwarding
D:Shipping

Answers

The term "shipping" originally related to transportation by sea, but American English has expanded it to include transportation by land and air as well (international English: "carriage").

The term "logistics," which was adopted from the military context, is also used in the same way. Trucks or trains can be used for "ground" shipping (British English: lorry). Since countries' limited coastlines make it difficult to build production facilities close to ports, ground transportation is needed for air and sea exports to get cargo from its origin to the airport or seaport and subsequently to its final destination. Generally speaking, ground transportation is more expensive than sea travel but less expensive than air travel, especially in underdeveloped nations.

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you run a regression of a stock's returns versus a market index and find the following: coefficients based on the data, you know that the stock .

Answers

The right response is (c), which has a beta which might be anywhere between 0.651 and 1.465.

Describe the stock market index.

The stock market indexes can indeed be categorized and divided into several segments due to the index coverage set of stocks.The regional averages that make up the MSCI World index contain stocks from economies with comparable degrees of economic growth.It satisfies investor sentiment for an index of stocks from emerging markets that might experience is similar economic circumstances.

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Complete question:

You perform a regression comparing a stock's returns to an index of the market and discover the following:

Coefficients Lower 95% Upper 95%

Intercept 0.789 -1.556 3.457 

Slope 0.890 0.6541 1.465

You know the stock is ____ based on the statistics.

A. obtained a positive alpha that is statistically significant from zero

B. has a beta that is exactly equal to.890

C. has a beta that is most likely to fall between.6541 and 1.465 inclusively

D. poses no significant risk.

After using market research to identify the target audience for his advertising campaign, jorge will next use this information to___

Answers

Jorge will first utilize market research to pinpoint the intended demographic for his advertising campaign before using this knowledge to establish clear, quantifiable goals for the effort.

Market research, commonly referred to as "marketing research," is the procedure used to assess the viability of a new service or product by conducting research with prospective customers. Market research enables a business to identify the target market and gather input from customers regarding their interest in the good or service as well as opinions.

This kind of research might be carried out internally, by the business itself, or by a different business that specializes in market research. Surveys, product testing, and focus groups are among methods that can be used. A small stipend or product samples are typically given as payment to test subjects in exchange for their time. A new product or service's research and development (R&D) process must include market research as a key step.

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An accountant performing a nonissuer's review engagement is considering the appropriateness of a client's balance for accrued wages. The accountant should perform each of the following procedures, except:
A. Testing the process used by management to determine the balance.
B. Comparing the current-year balance to the prior-year balance.
C. Obtaining representations from management regarding the year-end balance.
D. Making inquiries of the payroll accountant regarding completeness of the account balance.

Answers

All of the following tasks should be carried out by the accountant, with the exception of checking the management's method for calculating the balance.

What two auditing techniques are used during a review engagement?

The auditor conducts investigational and analytical review procedures throughout the engagement to give the moderate degree of assurance necessary to produce a negative assurance report.

The four steps to accepting an audit engagement are as follows?

Although each audit engagement is different, the fundamental steps of planning, preparation, field testing, and audit methods, as well as the subsequent delivery of the audit opinion, are common to most.

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casper and cecile divorced in 2018. as part of the divorce settlement, casper transferred stock to cecile. casper purchased the stock for $25,000, and it had a market value of $43,000 on the date of the transfer. cecile sold the stock for $40,000 a month after receiving it. in addition, casper is required to pay cecile $1,500 a month in alimony. he made five payments to her during the year.

Answers

The alimony Cecile received (5 * 1,500 = 7,500) and the gain from the sale of the stock ($40,000 - $25,000 = $15,000) are both included in her taxable income.

-Neither Casper nor Cecile experience any profit or loss as a result of the stock transfer.

-The $7,500 in compensation that Casper paid to Cecile which is deducted from his income.

-The alimony Cecile has received has given her an income of $7,500.

-Cecile recognises the gain on the sale of the stock when she sells the shares, which can be calculated as follows:

Gain on stock selling = $40,000 - $25,000

Gain on stock selling = $15,000

A share of the share capital made available to the public is known as a stock. When someone buys stock in a firm, they become a stakeholder in that business. Common stock and preferred stock are the two main categories of stocks. For holders of preferred stock, the dividend rate is set, whereas it varies for holders of common stock.

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